- Customer Data Platform
- E-Commerce
- Shopify
SkyPoint Customer Data Platform (CDP) makes it simple to collect, unify, segment, activate and analyze your customer data with no programming skills. Audiences allows you to target specific groups of your customers or prospects. Why would you blast the same email to all your customers?…
- Customer 360
- Customer Data Platform
- Shopify
Shopify Customer Data Platform (CDP)
SkyPoint CDP collects, analyzes, and activates customer data in real‑time from all your data sources. It enables Shopify e‑commerce businesses to understand customer behavior and immediately launch personalized campaigns and increase sales. Understand your Shopify data Connect all your Shopify data with other data sources…
- Customer 360
The Optimal 360-degree view of the customer
To achieve the optimal 360-degree view of the custom, brands have to pay close attention to the following three pillars: breadth and depth of data, accurate and aligned unification (identity resolution), and real-time usability of the data.
- Azure
- Engineering
- Integrations
Integration of DocFX with Azure DevOps and Github: Part – 3
Every company at some point in time does repetitive work. That’s a good thing. But if the process is not well documented, it would lead to breakdowns in the future. These breakdowns are not good for the clients and the business as a whole. Therefore,…
- Azure
- Engineering
- Integrations
Integration of DocFX with Azure DevOps and Github: Part – 2
Every company at some point in time does repetitive work. That’s a good thing. But if the process is not well documented, it would lead to breakdowns in the future. These breakdowns are not good for the clients and the business as a whole. Therefore,…
- Azure
- Engineering
- Integrations
Integration of DocFX with Azure DevOps and Github: Part – 1
Every company at some point in time does repetitive work. That’s a good thing. But if the process is not well documented, it would lead to breakdowns in the future. These breakdowns are not good for the clients and the business as a whole. Therefore,…
- Engineering
- Hiring
How to hire great software engineers
For anyone who’s ever been involved in the engineering hiring process, it’s no easy feat particularly in a growing company. To get hiring practices right, it takes iteration based on feedback, both on the internal processes within your company as well as on the external…
- Customer 360
- Customer Data Platform
What Is a 360 Degree View of the Customer?
With nearly 90% of the world’s data being created in the last two years, it is clear that as individuals our digital footprints have and continue to grow infinitely, and businesses are faced with increasingly more sophisticated, digitally-savvy buyers. Although this can seem like a…
- Customer Data Platform
- Data Strategy
- Digital Marketing
- Marketing
Benefits of CDP: Who has the CDP Benefits of Future?
The benefits of CDP is vast in present-day conditions. There are over 7000 marketing technology applications currently and most of them are software as a service (SaaS) applications (e.g. CRM, Email Marketing platforms, Website Analytics, Survey Tools, E-Commerce platforms like Shopify and so on.) in addition to…
- CCPA
- Compliance
- Data Privacy
- GDPR
CCPA Software Solution – California Consumer Privacy Act increases the importance of CDP
Data privacy is a big concern for customers, regulators, and an increasing priority for any business. SkyPoint has the best CDP software that complies with CCPA Regulations 2020. The SkyPoint Customer Data Platform (CDP) – a CCPA Software Solution that drives personalized marketing with built-in…
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