Intelligent Customer Data Platform (ICDP) ingests data from any source (batch and stream), resolves identities, and rapidly creates complete, actionable 360-view customer profiles utilizing advanced machine learning and cloud technology and provide insights for "next best action" to increase revenue, delight customers and reduce operational cost.
With ICDP you can operationalize your data for unique and personalized customer experiences with your brand.
Automate data collection and consolidation across all the different channels and technologies in your ecosystem - first, second and third party data from any source anytime. Build a unified customer profiles that captures unlimited attributes for every customer entity (e.g. individual in your prospect and customer universe), both known and anonymous. Unified profile gives a "single source of truth" and 360-degree views allowing you to enable personalization, attribution, analytics, advertizing technology, and more. Entity identify graph keeps progressive profiles on every entity's touchpoint (e.g. website visit, phone call etc.), over time and across every instance of engagement, without ever overwriting any data.
Define and manage segments on the fly, select any combination of the profile attributes to build your own segments, or expand on predictive behavioral segments by combining them with other customer attributes. Build attributes, rules, and actions - combine and enrich data in any way. Build insights directly into your data with attributes you define. Utilizing natural language processing and machine learning, predict the next best action at each customer profile and segment including serving personalized products or content to customers, what actions to take to improve conversion, reduce churn rates, lower customer service complaints, reduce ad waste, recover shopping cart abandoners etc.
You are now in command of the customer data control center. Choose which activation platforms use customer 360-view and personalization data to deliver relevant messaging with precision targeting. We support direct integration with 100s of external tools without exporting and importing data. Integrated data can then be passed to any system, whether internal or external, to drive customer engagement or be used for further analysis.
Drive business results by delivering centralized intelligence of ICDP inside any stack, any app, at any scale, anywhere!
We offer flexible pricing plans to match your business needs. Get started today on a 30-day Free Trial, try all of our features.
Customer Data Platforms are packaged software that helps companies solve a huge and growing problem: the need for unified, accessible customer data and personalization enabled by machine learning and artificial intelligence. ICDP reduces risk, deploys faster, costs less and delivers a more powerful solution than custom-built alternatives.
We understand that no two companies operate alike. Our professional services team can help implement our ICDP with minimal or little internal IT requirements.
Our diverse portfolio includes startups, mid-market companies and large enterprises.
Health Plans in Oregon
"Unified profiles and ML based predictions is fundamental to personalize experience to our users, life sciences and healthcare is a complex business. SkyPoint intelligence platform accelerated our capabilities significantly!"
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14631 SW Milikan Way
Beaverton, OR 97003